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Cloud based CRM Application

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IJCA Proceedings on National Conference on Recent Trends in Computing
© 2012 by IJCA Journal
NCRTC - Number 2
Year of Publication: 2012
Authors:
Noopur Malpathak
Shweta Shinde
Rupa George

Noopur Malpathak, Shweta Shinde and Rupa George. Article: Cloud based CRM Application. IJCA Proceedings on National Conference on Recent Trends in Computing NCRTC(2):17-21, May 2012. Full text available. BibTeX

@article{key:article,
	author = {Noopur Malpathak and Shweta Shinde and Rupa George},
	title = {Article: Cloud based CRM Application},
	journal = {IJCA Proceedings on National Conference on Recent Trends in Computing},
	year = {2012},
	volume = {NCRTC},
	number = {2},
	pages = {17-21},
	month = {May},
	note = {Full text available}
}

Abstract

As with the Internet, on-demand applications have grown so ubiquitous that almost every business user interacts with at least one, whether it's an email service, a Web conferencing application, or a sales system [2]. This model is already quite common for consumer apps like email and photo sharing, and for certain business applications, like customer relationship management (CRM). Law firms stand to gain as much as anyone from the advances being made when it comes to CRM systems, and CRM software providers are keen to fill this potentially lucrative market niche[10]. This paper thus proposes the use of cloud to build a powerful, multifaceted CRM application for law firms. This would make tracking of customers and the various activities easier. It would help in better time management by streamlining CRM and by ensuring that leads are followed up on. It would also improve processes and win rate and make it easy to use and deploy.

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