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Reseach Article

An introduction to Mashups and implementing Affiliate Marketing using Mashups

Published on March 2012 by Nazia Ilyas Baig, Gresha Bhatia
International Conference and Workshop on Emerging Trends in Technology
Foundation of Computer Science USA
ICWET2012 - Number 13
March 2012
Authors: Nazia Ilyas Baig, Gresha Bhatia
812225e8-750b-4118-b05b-a28793ba1994

Nazia Ilyas Baig, Gresha Bhatia . An introduction to Mashups and implementing Affiliate Marketing using Mashups. International Conference and Workshop on Emerging Trends in Technology. ICWET2012, 13 (March 2012), 7-14.

@article{
author = { Nazia Ilyas Baig, Gresha Bhatia },
title = { An introduction to Mashups and implementing Affiliate Marketing using Mashups },
journal = { International Conference and Workshop on Emerging Trends in Technology },
issue_date = { March 2012 },
volume = { ICWET2012 },
number = { 13 },
month = { March },
year = { 2012 },
issn = 0975-8887,
pages = { 7-14 },
numpages = 8,
url = { /proceedings/icwet2012/number13/5407-1098/ },
publisher = {Foundation of Computer Science (FCS), NY, USA},
address = {New York, USA}
}
%0 Proceeding Article
%1 International Conference and Workshop on Emerging Trends in Technology
%A Nazia Ilyas Baig
%A Gresha Bhatia
%T An introduction to Mashups and implementing Affiliate Marketing using Mashups
%J International Conference and Workshop on Emerging Trends in Technology
%@ 0975-8887
%V ICWET2012
%N 13
%P 7-14
%D 2012
%I International Journal of Computer Applications
Abstract

With the technical evolution in the WWW world there has been a great scope for innovative technologies to flourish. One such technology is mashup. Mashup allow having altogether a new service from the existing one on the web. Here we present an introduction to mashup technology including the architecture, the types and the tools/editors. Among all the tools/editors we choose Yahoo! Pipe and discuss it. Then we discuss the various applications of mashup. And apply mashup for implementing the Affiliate Marketing. We create Yahoo! Pipe for implementation and simulate the Affiliate Marketing process using this Yahoo! Pipe. Finally discuss the challenges of mashups

References
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Index Terms

Computer Science
Information Sciences

Keywords

Mashup Yahoo! Pipe Affiliate Marketing Affiliate Merchant