Call for Paper - January 2024 Edition
IJCA solicits original research papers for the January 2024 Edition. Last date of manuscript submission is December 20, 2023. Read More

Developing Elements of User Experience for Cellular Phones and Services: Evidence from Pakistan

International Journal of Computer Applications
Foundation of Computer Science (FCS), NY, USA
Year of Publication: 2019
Syed Asim Ali, Urooj Waheed, Hira Anwar Khan

Syed Asim Ali, Urooj Waheed and Hira Anwar Khan. Developing Elements of User Experience for Cellular Phones and Services: Evidence from Pakistan. International Journal of Computer Applications 178(26):1-5, June 2019. BibTeX

	author = {Syed Asim Ali and Urooj Waheed and Hira Anwar Khan},
	title = {Developing Elements of User Experience for Cellular Phones and Services: Evidence from Pakistan},
	journal = {International Journal of Computer Applications},
	issue_date = {June 2019},
	volume = {178},
	number = {26},
	month = {Jun},
	year = {2019},
	issn = {0975-8887},
	pages = {1-5},
	numpages = {5},
	url = {},
	doi = {10.5120/ijca2019918994},
	publisher = {Foundation of Computer Science (FCS), NY, USA},
	address = {New York, USA}


User Experience is a multidimensional concept, up until now it has not be given a definition that is acceptable by all the community. This study focuses on the attributes that define user experience. There are three distinct instruments used to find the relevant details. The instruments are review, survey and indirect observation. All the instruments were collected from different sections. To find the elements as well as the underlying elements that are important. The most influential elements were Usability, User Subjective Value, Affect and Performance. It suggests a model that not only discuss the sub elements but it also outlines the factor that instigate user experience. Future work includes analysis of variables using PCA and Regression analysis.


  1. Park, J., Han, S.H., Kim, H.K., Cho, Y. and Park, W., 2013. Developing elements of user experience for mobile phones and services: survey, interview, and observation approaches. Human Factors and Ergonomics in Manufacturing & Service Industries, 23(4), pp.279-293.
  2. Korhonen, H., Arrasvuori, J. and Väänänen-Vainio-Mattila, K., 2010, December. Analysing user experience of personal mobile products through contextual factors. In Proceedings of the 9th International Conference on Mobile and Ubiquitous Multimedia (p. 11). ACM.
  3. Boztepe, S., 2007. User value: Competing theories and models. International journal of design, 1(2).
  4. Kujala, S., Roto, V., Väänänen-Vainio-Mattila, K., Karapanos, E. and Sinnelä, A., 2011. UX Curve: A method for evaluating long-term user experience. Interacting with Computers, 23(5), pp.473-483.
  5. Hassenzahl, M., Diefenbach, S. and Göritz, A., 2010. Needs, affect, and interactive products–Facets of user experience. Interacting with computers,22(5), pp.353-362.
  6. Battarbee, K., 2003, June. Defining co-experience. In Proceedings of the 2003 international conference on Designing pleasurable products and interfaces (pp. 109-113). ACM.
  7. Forlizzi, J. and Battarbee, K., 2004, August. Understanding experience in interactive systems. In Proceedings of the 5th conference on Designing interactive systems: processes, practices, methods, and techniques (pp. 261-268). ACM.
  8. Choi, H., Choi, Y.J. and Kim, K.M., 2012. The understanding of building trust model on smartphone application: focusing on users’ motivation. InProceedings of the International Conference on IT Convergence and Security 2011 (pp. 13-20). Springer Netherlands.
  9. Harrison, R., Flood, D. and Duce, D., 2013. Usability of mobile applications: literature review and rationale for a new usability model. Journal of Interaction Science, 1(1), pp.1-16.
  10. Sun, Y., Chong, W.K., Han, Y.S., Rho, S. and Man, K.L., 2015. Key factors affecting user experience of mobile recommendation systems. InProceedings of the International MultiConference of Engineers and Computer Scientists (Vol. 2).
  11. Finstad, K., 2010. The usability metric for user experience. Interacting with Computers, 22(5), pp.323-327.
  12. Partala, T. and Kallinen, A., 2012. Understanding the most satisfying and unsatisfying user experiences: Emotions, psychological needs, and context.Interacting with computers, 24(1), pp.25-34.


Usability, User Affect, User Experience, User Subjective Value